Mobile App Design Basics: User Experience (UX) vs User Interface (UI)
Mobile App Design Basics: User Experience (UX) vs User Interface (UI)
By Bhavik Agarwal | June 3, 2019 | 3minutes read
Reading Time: 3min
experience (UX) and user interface (UI), these two terms have become accidentally
misused in the mobile app development community. The UX, however, is not the
same thing as the UI. This confusion stems from the overlap of the skill-sets
and tools involved in both.
incorporates tasks focused on the optimization of application for effective use;
the UI is its counterpart, the look, feel, the presentation, and overall
interactivity of a product.
design helps users to accomplish functional tasks across platforms and
services, while the UI design consists of aesthetically pleasing and compelling
interfaces. UI and UX designers work in the same domain, but both apply
separate skills at different stages of development.
term was coined by Don Norman, the first to describe the importance of
user-centered design. UX, also known as UXD, involves everything that affects a
user’s perception and interaction with a product. In technical terms, it is the
practical, meaningful, effective, experiential, and valuable characteristics of
human-machine interaction. It encompasses a user’s perceptions and feelings
before, during, and after their interaction with an app. It also includes all
aspects of the user’s interaction with a company and its products or services.
Why UX Design is Important?
An app’s UX influences how the users perceive the product. Users look for apps that provide value are easy to use and also that help them fulfill a goal. It ultimately determines if a user will return to your app or if they will delete it.
What Makes a Great UX?
mobile apps developed by IOS app company India have one thing common; they
benefit users. If a user is using an app repeatedly, the product needs to be
useful and should offer a great deal of value. Creating a great UX involves
practicing design thinking and establishing an extensive understanding of the
target users’ lives and needs.
thinking is at the core of any successful mobile apps company. Throughout the
design thinking process, UX designers conduct a lot of research on product
ideas to guide the development of the product.
is important to note that the UX includes much more than how a user feels about
a product or service. It also incorporates a strategic understanding of the
product’s business model and the processes that clients use. A successful UX
design provides by app development services creates
solutions that meet the needs of the client, users and works within the bounds
of the technological platforms.
Importance of Design Thinking
core principle of design thinking states that a user-centric approach
encourages innovation, which leads to market differentiation and competitive advantage.
integral part of a mobile apps company for developing successful mobile apps is
conducting user research. Before the app development process, it is important
to understand how UX and UI will work together to solve user pain points.
Design Thinking Process
and Discovery is the first step of the app development services process and it
is constructed to cover the 5 core phases of design thinking- identify, define,
ideate, prototype, and test. The design framework is flexible and involves the
collaboration of designers and users to create mobile apps inspired by real
users thought and feeling.
a high level, UX and design thinking process of android app developmentCompany identifies the purpose of the
mobile product, business objectives, and customer needs, as well as how the app
will resolve those challenges. A design and discovery engagement prioritizes
product features and creates the prototype, which is validated through testing.
After the real users have approved it the app moves into development.
is the design of the UI, which defines the interactions by adding color and
visuals to the UX. This provides the user the clues that they will need to
navigate through the app, such as registering as a new user. In most cases, the
UX comes before the UI.
User Experience not same as Usability
and usability are often confused in mobile app development, although these two
fields are very different. Usability is about the user-friendliness and
plays a big part in the UX as it impacts how a user navigates through the app.
A successful mobile app or web app developed by web design company is one
where the usability is both efficient and pleasant.
is not just about buttons and navigation menus, but about the interaction
between the user and the app. UI design is not just how a product looks, but also
how it works. Where will you place the buttons for your users to quickly
understand the flow of the app? Does a particular interface need buttons? If
so, what is the purpose? For an excellent UI, you should provide users with the
actions required to figure out how the app will help them.
goal of user interface design developed by IOS app company India is to make the
user’s interaction simple and efficient.
Why UI Design Important?
UI designers of Android app development company are concerned about how the visual elements are laid and how the product will look, which influences an emotional connection with the user. Many people think a beautiful interface is required; many arguments it should be a simple UI.
What Makes a Great UI?
UX is not as visible to the user, the UI design is the first thing they will
see. It is the responsibility of the designer to enhance the brand. UI Design
guide users through the interface through visual aids. Here are a few elements:
interface should avoid confusion by making everything clear through language
and visuals. Mobile apps with good UI don’t need extensive onboarding.
of the users like to see familiar features or buttons. Familiarity includes
commons symbols, icons, or colors, for conveying a message. And for first-time
user certain elements can be familiar.
This includes speed, providing feedback when a screen is loading also enhances
the UI by keeping the user informed on what’s happening.
Keeping interface consistent across the application is important as it allows
users to recognize usage patterns. Once users learn how certain parts of the
interface work, they can apply this knowledge to new areas and features.
not necessary to make a UI attractive but, making something look attractive
will make the app more enjoyable.
People may be drawn to an app because of its striking design, but they are likely to stick around if it allows them to fulfill their ultimate goal. Although UX and UI Designers of Design O Web, mobile apps company have different responsibilities, they work together to build a great product. It is a leading Android app development, and IOS app company India, which provides app development services and mobile app that thrives in the market and one that solves user pain points, which is also clear and concise, making the product pleasurable for the user.