10 Best Practices to Add to Your Mobile Application User Experience
10 Best Practices to Add to Your Mobile Application User Experience
By Bhavik Agarwal | June 4, 2019 | 3minutes read
Reading Time: 3min
application development starts and ends with the user. The difference between a
successful mobile application and one, which fails in the market, is a quality
user experience (UX). Without any clear understanding of your target users’ behavior
patterns, you would not be able to build a mobile product, which can satisfy a
central goal or exceed expectations.
User experience includes everything that affects a user’s perception and also interaction with a product. Developing a mobile application with user data smoothen the design thinking process, which creates a practical solution to address the real user’s pain points. This blog outlines the ten best practices that Android App Development and IOS App Company India implement throughout the lifecycle of your mobile app to achieve an optimal user experience.
Manymobile apps company do not always
focus much of their efforts on perfecting the functionality of an app for their
users and they end up with a faulty product. A report from Localytics showed that 21 percent of mobile users abandon an
app after one use if they do not find the app delivers the experience they
The functionality of an app must help its user to complete the tasks and achieve their goal that is the motivation for downloading the app. So, to prioritize the core features during the product roadmap phase will enable the app users to complete their tasks more easily. Remember that you have to offer only relevant mobile functionalities that will encourage more users to download your app rather than reverting to website.
goal is to show the user the value of your app, by demonstrating how users can get
what they want, quickly and efficiently. If user will have trouble within the
first few screens, then it is likely they’ll drop off without hesitation. Efficient
onboarding is the foundation for attracting and retaining users. Localytics
observed that where in an app efficient onboarding was implemented, there was an
increase of 50 percent in app user retention.
are many other strategies you can integrate to maximize the mobile UX during
the onboarding, such as a tutorial. This is ideally used if your app has a
complex workflow or hidden functionalities that the user may not be aware of.
Another thing is to keep in mind to reduce the number of steps needed for
account creation/signup, and include registration options like sign in with
Facebook or Google.
comprises of the layout of information, design, content, and other that enable
users to accomplish their goals within the application. Help users by telling
them which icons can be selected, tapped, or swiped. Consider the size of
buttons and links so that it becomes easy to tap and a well-space to avoid any
4-Minimize Search Effort
users find what they need quickly and drive conversion rates. There are a
number of search strategies that App
development services integrate such as barcode scanning
and keyword search. Providing search option and filters to guide users directly
to what they are looking increase conversion rates. The purpose of this is to
help users find exactly what they are looking for.
5-Limit User Input
is the data required, such as their credit card and billing information, during
registration, etc. It should always be minimal on mobile devices as users may
get frustrated. To avoid high drop off rates, make sure to include only necessary
apps require a long list of permissions for using the app. Permissions like
asking for credit card information when it isn’t e-commerce or access to the photo
gallery with no need for it. This relates to the level of trust and comfort
that users feel. Make sure IOS App Company India provides transparent
permission policies and allow users to control how their personal information
to the report from the New York Times, apps containing location sharing code
are more common than we think. It states that at least 75 companies receive
location data from apps whose users enable location services. The report also
states that the locations are accurate to within a few yards and in some cases;
it is updated more than 14,000 times a day.
outlining business policies, the app users will feel more secure in accepting
permissions. Include some direct links to privacy regulations page, for retail
app. Display trusted badges of security, especially when users trust your brand
with their personal and financial information.
It involves the actions users make while interacting with your app like swiping and scrolling. Swipe gestures facilitate actions such as “share” and “delete.” Knowing how users behave is crucial in order to understand what actions they are familiar with. This way, users will feel comfortable with app and will make the onboarding process much easier.
assistance within the app by providing different support options. Users will
search for help in the toolbar or tab bar of an app. Offer your users multiple
ways to receive support, including self-serve FAQs and live support through
click-to-call buttons, or live chats.
9-Personalize the UX
helps provide a more unique and relevant experience to your user. Whenever
possible, personalize the UX by using user data to display relevant content and
material in the app. For example, provide specific retailer deals based on
users location. The more related the experience is with a user’s needs, the
more likely they will continue to use the application.
a step further, include the user’s name on the screen and in the messaging,
which is an effective way to personalize. Be sure to only display relevant
content to each individual user for best results. Implementing too many push
notifications or irrelevant content will likely irritate the user.
10-Tactical UI Design
sure your app development services design app for glanceability and quick
scanning. Glanceability refers to how quickly and easily apps visual design
conveys information. Maintain visual consistency with the color, typography,
and all other elements. Create a seamless visual flow that will guide users
from the initial element of the design to other and help them complete their
ConclusionMobile Apps Company creates an optimized mobile app user experience, which involves many elements that work together to satisfy users and also meeting business goals. Ideal user experience requires an innovative shift away from conventional practices and app development services company work towards a mobile-specific way of thinking. With smaller screens, variations of device capabilities, and changing user behaviors, mobile UX holds numerous opportunities. Design O Web leading Android app development, Web Design Company, and IOS app company India work for this advancement. These ten considerations will shape the ultimate mobile UX within the context of a user-centered approach.